Ford C-MAX; Coming to America!

For all of you who commented last week on the article, “First Look at the All-new Ford C-MAX,” here’s the announcement you’ve been waiting for: The Ford C-Max is coming to North America!

The all-new 7-seat Ford C-MAX debuted today at the 2009 Frankfurt Motor Show, and it will arrive in North America beginning late 2011. The new C-MAX brings kinetic design language to the compact segment, combining bold styling and versatile, spacious 7-seat layout.

The C-MAX is the first of a new generation of global C-segment cars scheduled for introduction by Ford over the next several years. This series of new models will include the all-new, next-generation Ford Focus sedan and five-door hatchback models, scheduled to launch late in calendar year 2010 in the United States.

According to Ford analysts, small cars in the B- and C-segments accounted for less than 15 percent of the U.S. market in 2004. In year-to-date sales through August 2009 however, the small car segment has reached nearly 22 percent of total industry sales, and further gains are expected.

Ford’s new C-vehicle family is the result of an unprecedented global development program that will deliver for customers an array of available advanced technologies aimed at enhancing their convenience, comfort, safety and overall driving experience.

“Consumers are seeking uncompromised vehicles offering value for the money, and C-MAX squarely hits those targets,” said Derrick Kuzak, group vice president, Ford Global Product Development. “The Focus C-MAX will be great to look at, great to sit in and great to drive, bringing Ford DNA to a new market segment in the form of an aspirational, fuel-efficient people carrier.”

Exterior design elevates segment

The new Ford Focus C-MAX demonstrates that compact, 7-seat vehicles can be stylish and desirable while still delivering outstanding space and functionality.

Bold exterior and interior designs have been created using the latest evolution of Ford’s kinetic design form language, building on the themes established in recent product introductions like the hugely successful European-developed Fiesta, Kuga and Mondeo ranges.

Kinetic design elements applied to the new C-MAX include the dynamic, rising beltline, full sculpted surfaces, bold wheel lips, strong athletic shoulders supported by a prominent undercut line and the distinctive kick-up of the window graphic at the C-pillar.

Offering seating for up to seven, the C-MAX destined for North America features a high roofline and thin pillars to emphasize the generous room and visibility in the cabin. Twin sliding doors are neatly integrated, with the rail concealed by the undercut line on the shoulder of the vehicle.

Stylish, modern interior

The new C-MAX interior mirrors the dynamic and modern character of the exterior, complete with muscular, expressive shapes and bold graphics.

Key design features include the taut, wing-like form of the upper instrument panel, which reaches out to the sides of the interior. A dramatic sweeping form connects the instrument panel with the center console.

The cockpit provides a commanding, raised driving position with high-mounted shifter and center console inspired by the acclaimed layout in the new Fiesta. Carefully designed storage areas are located throughout the cabin, including generous door pockets, a large glove box and additional compartments and cup holders in the center console.

Ingenious 7-seat layout

To maximize the versatility of the 7-seat layout, Ford engineers developed a new seat-folding mechanism for the three second-row seats. This mechanism allows the center seat to fold quickly and easily under one of the two outboard seats, creating a handy walk-through space between them.

This walk-through space allows passengers to access the third row without having to disturb the two outer seats, which is particularly helpful when those positions are occupied by child safety seats. Owners have the option of using the convenient 2+2+2 seating layout or switching to a full 7-seater when required.

The second- and third-row seats also have been cleverly engineered so they can be folded to create a flat load floor, regardless of how many seats remain in use. All of the folding mechanisms are designed so they operate with just one hand.

Ford EcoBoostTM advanced powertrains

In many markets, the new C-car family will be offered with versions of Ford’s new EcoBoostTM engines. EcoBoost combines direct petrol injection, turbocharging and dual variable valve timing to maximize efficiency, resulting in fuel consumption and CO2 emissions reduced by up to 20 percent compared with conventional gasoline engines with a similar power output.

The initial Ford EcoBoost four-cylinder lineup will comprise 1.6-liter and 2.0-liter engines. The engines will be available globally, with versions launching in Europe and North America in 2010, and the first rear-wheel-drive application in the Ford Falcon in Australia in 2011. By 2013, nearly 80 percent of Ford global nameplates will have an available EcoBoost option.

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43 Comments

robert torreyson
September 15, 2009 at 12:51 pm
please can i test a Cmax now I aways wanted one and right now all we got is a kia rondo and a mazda 5. if I half to Im getting the mazda 5 because the is some ford in it but i rather have the fords . Reply
John
September 15, 2009 at 5:21 pm
Another winner for Ford. The folding center seat is ingenious and will prove to be a strong selling point. Is it any wonder people LOVEfords? Reply
Brian
September 15, 2009 at 8:28 pm
Looks pretty good, I think it will sell well. I hope it won't get neglected like the old Taurus did.
And please no stow and go like Chrysler, the van was so uncomfortable I bought a Honda. Reply
Michael MacSems
September 16, 2009 at 12:05 am
This is good news indeed. This seems like it would be perfect for my family. Prior to the C-MAX the closest thing would have been the Mazda 5. I also guess this means that the Focus wagon won't be coming back any time soon -- which is too bad. Reply
Ruben
September 16, 2009 at 5:09 am
I am owner the one C-Max in Europe, is fantastic and good quality, the new FORD C-MAX is more better, is my next car. Reply
CarlW
September 16, 2009 at 5:10 am
the Ford media release information differences between the Europe Grand C-Max and North America Grand C-Max makes one think the North American version will not be as feature laden as the rest of worlds. EG: in the N.A. release no mention of semi-automatic parallel parking, blind spot detection and power operation for the rear tailgate , central control area builds on the much acclaimed layout in the new Fiesta, with lower series models using the same ergonomic control design, while high series vehicles use next generation Sony head units with a gloss black finish,
PowerShift six-speed dual-clutch automatic transmission,, seat belt warning lights for rear seat passengers, power activated child locks.
What's up with that. Is it because the North American C-Max will be much changed for North American market? Or just not as "Premium" as the European C-Max. Reply
    Mark Schirmer
    September 16, 2009 at 7:10 am
    CarlW -- we have not determined full spec of US model yet, but certainly those technologies will be available for us to take. The vehicle that ends up in N.A. will be very consistent with the Euro model -- truly "One Ford". Can't wait to get it on the road. Mark Schirmer Ford Motor Company Reply
      CarlW
      September 16, 2009 at 3:46 pm
      Thanks for the follow Mark, just have to keep ypu Ford people on your toes. The "One Ford" philosphy is a great goal, but will not truly be "One Ford" until the press releases don't have to be reigon specific. I understand some style differences have to happen because of the Safety requirements etc, but when it comes to expected features I believe there is common ground around the world with auto consumers. BTW, congrats to Martin Smith and his team for another great new Ford car "kenetic 2". Now bring on the MKIII Focus!! Reply
      Ronald P.Smits
      September 25, 2009 at 4:39 am
      Please explain to me why Ford in America, at this moment, does not use all of the existing European Ford models which are more fuel economical than their American counterparts. Why bother making different cars with enormous engines for North America. Please introduce the little Ford cars together with the small engines in America (Ka, Fiesta and Focus, etc.) as it will be more economical for Ford to produce more of the same models everywhere. Why bother having a Fusion in America because you already ha a Focus sedan in Europe.

      Awaiting your reaction,

      Kind regards,

      Ford enthousiast, Ronald Smits
      We drive a Ford Orion and a Ford Galaxy Reply
        Mark Schirmer
        September 25, 2009 at 6:42 am
        Ronald -- Plenty of reason why the N.A. team does not use all of the existing European Ford models. And sure the reasons are easy to second guess, but that is all history now. And yes, the smaller cars get better mileage, but the U.S.-developed vehicles do well on their own, leaders in many ways. Whatever the case: You are dead right and we are moving forward with launching more global (ie, European-created) products around the world. Look for the Ford Fiesta to launch in N.A. in the first half of 2010 and we launch the new global Focus in the end of 2010. And then comes the Focus C-MAX in 2011. And more after that.

        Thanks for the interest.

        Mark Schirmer
        Ford Motor Company Reply
          Stephen Dula
          January 31, 2010 at 1:54 pm
          I seen pics of the interior of the European one and it has the manual gearshifter like in the Mondeo/Contour with the clip you have to pull UP to put it in Reverse. This is a cool design and it looks very european it was also used in the Focus 2008 and back. Will the American C-Max have that shift knob like the european one, or will ford put a plain, boring ,peice of rubbered plastic as the shift knob? Or will Ford even make this in a manual for USA? I think it will make it look more apealing and PEOPLE IN THE US STILL LIKE MANUALS! Reply
            Mark Schirmer
            February 1, 2010 at 8:37 pm
            Good question about the manual -- I do not know the supplier at this point, but I suspect it will be similar to the European supplier. In North America, you know, the take rate on manuals is so low it is a tough proposition. We are putting significant investment into automatic gearboxes, going to six-speed, dual clutch, dry systems. They can actually get better mileage than the manuals. (Although for some of us, admittedly, not as fun). But we do offer PowerShift, so you can choose your gear. Only two pedals, though! Sorry. Mark Schirmer Ford Communications Reply
Mark
September 16, 2009 at 7:10 am
If resent trends are anything to go by, those features will be offered in the States as well. Park Assist is offered in the 2010 Mercury Mariner as an option on the Limited trim. BLISS is already offered on up level 2010 Fusions and Milans. Ford will make these features available because the broader the base of models they are installed on, the cheaper they are overall.

Incidentally, the PowerShift six-speed dual-clutch will become ubiquitous. Because this transmission has no torque converter, it is lighter than a conventional automatic, has competitive cost, and potentially better efficiency. Reply
DaveA
September 17, 2009 at 12:36 pm
I was a mini-van person back in the 80's & early 90's (Eddie Bower - Aerostars) but as my family grew and departed I moved on as most do. I returned from So-Cal to Michigan this summer for a family visit and while there my Hertz rental was a surprise, a Mazda 5. I have to tell you that I really enjoyed being exposed to this vehicle, even my wife and friends found it to be VERY "user friendly". Even though I'm soon to be 61 yrs. I will strongly consider making the new C-Max my daily driver based on this experience. By the way my wife, who currently is driving a 2005 Navigator, will be moving onto a new MKT soon...Life is good with FORD and I couldn't be happier with their current and impending success. Now all we need is to get the dealership's customer service levels equal to the product...Thank You to the Folks from Dearborn! Reply
Paul Crotty
September 18, 2009 at 8:54 am
What about bringing the diesel to the US like Audi & VW are doing? Reply
keith edwards
September 18, 2009 at 10:23 pm
It's about time. What takes you Americans so long to do the obvious.
While you are at it, get the EPA to allow European 65 mpg diesels to go into the
European cars. Reply
    Wm Maine
    September 23, 2009 at 4:21 pm
    Mr. Edwards: I should have read your post first. This American wholeheartedly agrees. It's time we stop the craze in gasoline refinement and get in step with the rest of the world and tool up for manufacturing diesel engines. Reply
      Andrea Hana
      September 25, 2009 at 9:47 pm
      THANK YOU! So When? Reply
Fabian Smolne
September 20, 2009 at 6:13 am
hallo, der ford grand c-max wird auf der IAA in frankfurt am main ausgestellt und ich kann nur sagen: HAMMMMMER
ich war selbst da und habe ihn mir angeschaut!! Reply
Rodg
September 20, 2009 at 11:17 am
Sure wish it came with a nice little diesel in the sates. I'm sure it does in Europe. Reply
CHRISTINE
September 22, 2009 at 8:28 pm
I am not so sure this is going to be a good idea.
How will this car compare with the subaru outback? or the Toyota Venza? I know ford has been known to not be... as dependable as those makes. We don't really have the Cash For Clunkers Program anymore... I think this line will not be productive. Reply
    Joe
    September 25, 2009 at 4:09 pm
    Welcome back to this planet CHRISTINE. During your absence, you missed the fact that Ford has improved quality to be as good as Toyota and Honda and better than Subaru. I suggest you do some research before spewing more outdated information. Reply
Bill Davidson
September 23, 2009 at 11:01 am
Finally, a design with features that should take Ford into the future with products that will
command the attention of those interested in a modern vehicle, with modern features. Reply
Wm Maine
September 23, 2009 at 4:19 pm
What has Ford got against putting diesel engines in their compact, mid-sized and SUV vehicles? All of Europe can't be wrong in their choice of running their consumer grade vehicles on ULSD. Reply
    bob
    September 25, 2009 at 4:38 am
    Americans don't want smelly diesel engines that use a fuel that usually costs more than gas. Unfortunately, I've driven diesel engine cars (mercedes, citroen, renault) in France on vacation, and I know how terrific they are. My next car will have a turbo diesel engine. If Ford would offer a car with European styling and a turbo diesel engine, I'd seriously consider that, but I doubt that will ever happen. If Ford had had its Ford Fiesta turbo diesel car on the market a year ago, it would have cleaned up, and Prius would not have the status it currently has. (Ford: pull your head out of the sand... gas prices will go up again.) Reply
      Nathan
      September 30, 2009 at 9:38 am
      I drivea 200 9 Ford Focus in Australia with European style, 2.0 litre turbo diesel and Powershift 6 speed auto and the car is brilliant and delightful. I get 5.8 litres/100 km of fuel economy and the car is zippy around town and with plenty of torque - 320Nm to overtake and cruise along freeways an dcountry roads. It is not a smelly diesel, complies to Euro 4 emissions. So aren't you guys jealous, the rest of the world already has what you can only dream of! Reply
Joe
September 25, 2009 at 4:10 pm
Why isn't the 5 seater C-Max coming to the US? Reply
    Mark Schirmer
    September 25, 2009 at 4:40 pm
    I work at Ford and I can tell you we've not confirmed any plans for the two-row, five-seat C-MAX. As we plan on launching a sedan and a five-door model of the next-gen Focus, a Focus three-row model complements those two very well. I guess you have to ask -- how many Focus models do you want?

    Mark Schirmer
    Ford Motor Company Reply
      Continental Mark III
      October 11, 2009 at 9:36 am
      Great point, Mark. I would much rather Ford keep the model line simple and economical so it does not become unwieldy to sustain. However, the enthusiast in me would love to see a Ford Focus RS type niche vehicle in the line up from time to time. Maybe the market can sustain that type of vehicle at a higher margin than the mainstream ones. Here's hoping ;-) Reply
Andrea Hana
September 25, 2009 at 9:38 pm
You talk about getting smaller European style cars to the US, like the Fiesta, etc. What kind of engine are they going to have? When you brought the Transit, you put a 2 litre gasoline engine in them and not the more fuel efficient 1.8 TDDI like they have in Europe. Are we going to get the same bull? That's the reason that you were retooling your factories? We need more fuel efficient cars, not gas-sucking wanna-be's! How about more hybrids? Electric cars? Diesel engine models? Those are great for alternative renewable fuels and go more miles to the gallon. They are making diesel from recycled plastics now. Give us more efficiency. Reply
FLOYD R. BATEMAN
September 26, 2009 at 3:59 pm
I HAVE ALWAYS LOVED " FORD " AND ALWAYS TRY TO HAVE ONE IN MY HANDS TO DRIVE WHEVER I DRIVE OR PLAN TO GO SOME WHERE. Reply
ED
September 29, 2009 at 12:50 am
Job Well Done "FORD"!! You definitely have a winner with the C-Max! Reply
Tom Brennan
September 29, 2009 at 3:35 pm
I await the new small Fords but let me tell you something, if you build them in Mexico rather than a high wage country like the US, or Canada I'm not buying.

Since 1994 I've bought new 2 F-150s, 2 Crown Vics, 2 Focii and the Edge I drive now and I liked all of them. If anyone is your market I am. But I will not buy a Ford made in Mexico. Reply
Jerry Evans
September 30, 2009 at 11:48 am
I have own fords just about all my life (ok 1 time i brought a chevrolet)boy what a mistake,I have a ford truck (200 model)F150 and my wife has a tarus a 1994,we enjoy both of them and one day (when one of them wear out)we will buy another ford! I sure would like to try out one of these new c-max.did I ever mention i belong to the ford advisery board in the early 60's Reply
Todd
October 12, 2009 at 11:35 am
Where will the C-Max be built in North America? Reply
B. Patel
October 19, 2009 at 2:30 pm
Does any one knows about fuel economy for C-Max which will be sold in USA? How many miles/ gallon or km/ liter? Reply
    Mark Schirmer
    February 1, 2010 at 8:29 pm
    We have not confirmed fuel economy for the C-MAX yet, as the development team has not completed their work yet. The vehicle will launch in 2011 -- so we are well more than a year away. Once the development finishes their North America development, we will share. But I can say the number will be good -- fuel economy will be a reason to buy this vehicle, one reason at least. Mark Schirmer Ford Communications Reply
Don Werner
October 23, 2009 at 2:05 pm
I find it kind of comical that you show a picture of the C-Max vehicle, then you go into a lot of detail describing the exterior styling aspects. We can see what it looks like, you don't have to tell us what we're looking at. The comments about some of the functional aspects of the interior hardware is much more appropriate. Reply
tom carney
October 23, 2009 at 5:22 pm
Now that it looks like a car people want, we should surprise everyone with a prise we can afford! Reply
Paul
October 23, 2009 at 10:33 pm
The CMax looks great, but Ford needs to market the new Taurus more! I drove one, and it is awesome! Reply
Mark Hahn
November 10, 2009 at 10:16 pm
So my cousins lived in europe and they had a friend who drove a C-max and ever since I heard about it i wanted one because it sounds super fun, sporty and also a people mover!!!!!!! what else do you need!??!?!? Reply
    LS
    January 14, 2010 at 11:50 am
    It seems to me that the "NEW" C-Max is just a Mazda 5. For years I have been asking Ford at the auto shows why they dont use the more fuel efficient engines available in Europe on the same models available in the US. No reply. Ford needs to step up and provide the REALLY fuel efficient diesel engines it uses in Europe..otherwise Ford will fade. Reply
Vicki
February 15, 2010 at 11:38 am
Discontinuing the Focus Wagon was one of the worst mistakes you have made. I have a Ford Escort Wagon - 1995 with 180,000 miles on it, it is the best car I have ever owned. I couldn't even do the cash for clunkers, it gets to good of gas mileage. This is a 1995 car - and this is 2010. Where did you put the technology for gas efficency all of these years. Escort sold wonderfully for you, Focus does and the Focus wagon would have and did. That was to be my next car. I can't even find a USED Focus Wagon, they are off the lot as soon as they are brought in, Think more carefully when you decide to discontinue a model it costs you money if the wrong one is gotten rid customers WILL go elsewhere. My car is on its last leg, doesn't look to be able to make it through even 2010 so for mileage I need to go elsewhere. Also what is the deal that the Europeans get your new Fords before the USA by 1 - 2 years Reply

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