Ford trucks have unmatched capability, unsurpassed fuel economy and world class technology – this is your chance to talk to one the leaders of the Ford truck team about how we deliver these attributes.

Doug Scott, Ford truck group marketing manager, talked about topics ranging from Truck Month to trends that he is seeing in the truck market.

Click below to view the conversation, which took place September 18, at 10:30 a.m. EDT.

Scott is a Detroit native, and has always been fascinated by the relationship between the auto industry and the public’s passion for cars and trucks. Scott’s position, which encompasses product and consumer marketing for pickups, large SUVs and commercial vehicles, allows him to experience firsthand the excitement and anticipation customers display when a new vehicle is launched.

“Engaging our customers and learning from them is the most rewarding part of my job,” said Scott, who started at Ford in 1978 just two weeks after graduating from the University of Michigan.  “We know the customer better than anyone else, especially on trucks, and we have the best, most dedicated people in the business designing, engineering, manufacturing and marketing our vehicles.”

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